Saturday, February 6, 2016

Interviewing Customers No. 2

1. I decided to think of a different opportunity this week. I wanted to talk to a different demographic, different customers than what I had done last week. So I began to think about social media. I thought about dating apps like Tindr, and how I could make an app similar to Tindr, but unique in its own way. So instead of "dating", I wanted to consider the idea of an app for finding friends, or just connecting to people you've never met. 
2. My who would be anyone who uses social media. I interviewed college students, not all of them had used Tindr before, but half of them had. 
3. I obviously did completely different interview questions than last week since I'm addressing a different opportunity. Here are my interview questions:
1. What do you use social media for?
2. Do you meet new people through social media?
3. Have you ever used a dating app, like Tindr?
4. If yes, have you ever met someone on Tindr?
5. Would you use an app to find (meet) friends?
6. Would you use an app to connect with strangers at specific events, or places?
4. Interviews:





5. I didn't find out much about this opportunity from my interviews. It seemed like people didn't really care for the idea of trying to make friends through an app, but they kinda liked the idea of connecting with strangers at specific event or places. Although, most of them didn't understand that question. It seems that people used social media for staying connected to people they are already friends with.
6. Three tips about interviewing customers:
1. Be confident.
2. Find people that want to be interviewed, or don't mind. 
3. Keep the interview under a minute, or no one will want to do it. 



3 comments:

  1. Rachel,
    Your idea of an app similar to tindr is very intriguing. People like using "dating" services nowadays, whether it be through apps or online. I've learned that people either love using these apps, or don't use them at all. That might be why your interviewees seemed indifferent about the idea. Additionally, your tips for interviewing customers are right on line with the ones that I mentioned at the end of my post. Confidence is the key to conducting interviews and speaking to people. Check out my post here - http://mudine.blogspot.com/2016/02/interviewing-customers-no-2.html

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  2. Hey Rachel

    I liked the advices you gave at the end, especially number 3.

    Keep up the good work!
    -Hala, TA

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  3. Hey Rachel,
    Great idea on coming up with a spinoff of Tindr. I think you're heading in a good direction with this idea. You had a great list of questions you asked that would definitely let you know right off the bat wether you should follow closely the concept of it being similar to Tindr or maybe get creative and change the dynamics of the app. You're interviews were really good! Maybe in the future if you take the idea any further you could ask a more diverse population of customers.

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